Pricing

Transparent pricing. Pay only for what you use.

Post a brief for free, pay per campaign, or upgrade to a subscription for lower fees and unlimited gifting collaborations. Every price below includes the platform fee and UK VAT.

Pay as you go

Marketplace minimums.

Starting prices for each campaign format. The headline figure is what you pay in total — creator fee plus our 30% platform fee with VAT included. Bloggers set their own rates above the minimum, so most briefs run a little higher.

Post a brief →

Blogger Outreach

Hire bloggers to feature your brand in authentic blog posts on their own websites.

From
£20.80 total
£16.00 creator fee
+ £4.80 platform fee (includes £0.80 VAT)

Includes

Influencer Marketing

Hire influencers to talk about your brand on their social media channels and reach new audiences.

From
£33.80 total
£26.00 creator fee
+ £7.80 platform fee (includes £1.30 VAT)

Includes

  • Short-form video from £78
  • Long-form video from £130
  • Photo post from £52
  • Carousel from £65
  • Stories from £39
  • Live from £130
  • Text-led post from £33.80
  • Other from £33.80
  • Gifted Product Review Gifting Required
  • Gifted Other Gifting Required

UGC

Hire creators to produce original photos, videos, or other content for your brand to use in your own marketing.

From
£162.50 total
£125.00 creator fee
+ £37.50 platform fee (includes £6.25 VAT)

Includes

  • UGC Short-form video from £162.50
  • UGC Product demo/how-to from £325
  • UGC Testimonial/review-style video from £260
  • UGC Unboxing/first impressions from £260
  • UGC Photo pack from £162.50

VAT shown at 20% (UK). Brands outside the UK or with a valid EU VAT number see different VAT treatment at checkout. Subscribers pay reduced or zero platform fees — see the tiers below.

Subscriptions

Run campaigns at scale.

Subscriptions cut your platform fee, unlock gifted-only campaigns, and bundle perks. Cancel any time — annual plans save you the equivalent of two months a year.

Starter

Free

No card required.

For brands trying creator collaborations

  • Standard platform fees
  • Launch unlimited campaigns
  • Unlimited collaborations
  • Browse creators
  • Book creator services
  • Proposal-based collaboration
  • Standard collab fees
  • Secure platform-managed payments
Choose

Gifting

£19.99 /month

or £199.99/year — save £39.89

For brands that want to add product-only collaborations

  • Standard platform fees
  • Launch unlimited campaigns
  • Unlimited collaborations
  • Browse creators
  • Book creator services
  • Proposal-based collaboration
  • Secure platform-managed payments
Unlock gifting
Most popular

Zero Fees

£39.99 /month

or £399.99/year — save £79.89

For brands running paid collaborations regularly.

  • Launch unlimited campaigns
  • Unlimited collaborations
  • Browse creators
  • Book creator services
  • Proposal-based collaboration
  • Secure platform-managed payments
Go 0% fees

All plans include access to the marketplace and 18,000+ vetted bloggers. Annual prices billed once per year. Cancel any time from your dashboard. UK VAT added at checkout where applicable.

Pricing FAQ

Common questions.

Do I have to pay anything to post a brief? +
No — posting briefs and receiving proposals is free. You only pay when you hire a blogger, and the price you see in the marketplace is what you'll be charged in total.
How does the platform fee work? +
On a pay-as-you-go campaign, we add a 30% fee on top of the creator's stated rate. UK VAT (20%) is included in that fee. Subscribers pay reduced or zero fees — see the tiers above for the exact rate.
When am I charged? +
The full amount is locked from your balance the moment you confirm a hire. Funds sit in escrow until you approve the work — at that point the creator is paid the same day. If you cancel before the brief starts, the lock is released automatically.
Can I run gifted-only campaigns? +
Yes — gifted (product-only, no fee) campaigns require an active subscription. Tier eligibility is shown on each plan above.
Can I cancel my subscription? +
Cancel at any time from your dashboard. You keep access until the end of the current billing period, and any active campaigns continue to completion at the rate you signed up under.

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