Brand Agreement
The short version
You're joining Get Blogged as a Brand. Here's the shape of it:
- Create campaigns and work directly with vetted Creators. Post a Brief, receive pitches, hire who you want — the marketplace, workflow, messaging, delivery and payments are all handled in one place.
- You choose exactly what rights you want to purchase. Every Brief states the usage rights up front, and the fee reflects the breadth of the grant. Need TV, retail or multi-country use? Specify Enterprise rights from the start.
- You retain full control over approvals. Nothing publishes without your sign-off where the Brief requires it — because only you fully understand your legal, regulatory and brand requirements. Do your compliance checks before approving.
- Your Brand balance is pre-paid campaign credit. It's applied to campaigns through the normal hiring flow. It isn't a regulated financial product or escrow account, and it's held at your risk — add funds when you're ready to use them.
- Refunds are limited once work is underway. Creator work is custom work: once a Creator accepts a Brief, time and resources are committed. Statutory rights, where they apply, are unaffected.
- We're a marketplace, not an agency. Creators are independent and content is their work product — which is why you review it before it carries your name.
- Keep Creator relationships on-platform for 12 months after an introduction. Creators you already knew are unaffected, and repeat campaigns through the Platform are encouraged.
- Enterprise contracts override the standard agreement. If your organisation has a separately negotiated agreement with us, that prevails.
Now read the full agreement below.
This summary is for readability only. The full terms below are the legally binding version.
Between: Digital Dudes Ltd (trading as Get Blogged), a company registered in England and Wales under number 07851009, whose registered office is at 5 The Square, Bagshot, GU19 5AX ("Get Blogged", "we", "us", "our")
And: The business, agency or entity registering as a Brand on the Platform ("Brand", "you", "your")
Thousands of brands use Get Blogged to discover trusted creators, manage campaigns and license authentic content. These terms explain how we'll work together and protect everyone involved.
Throughout this agreement you'll find shaded boxes marked "Note", "Why this exists" or "Example". They're there to help you understand the agreement — they explain, but they don't form part of the contractual terms. If a note and a clause ever appear to differ, the clause is what applies.
1. Introduction
This Brand Agreement sets out the terms on which you may register and operate as a Brand on the Get Blogged platform, post Briefs and engage Creators.
This Brand Agreement is in addition to, and incorporates by reference, the Get Blogged Terms of Use available at getblogged.net/terms-of-use ("Terms of Use"). In the event of any conflict between this Brand Agreement and the Terms of Use, this Brand Agreement prevails as between you and Get Blogged.
Capitalised terms used but not defined in this Brand Agreement have the meaning given to them in the Terms of Use.
What you can expect from Get Blogged
This section describes the service you're paying Platform fees for. It states our service standards rather than creating contractual warranties, but we hold ourselves to it.
- Marketplace technology — campaign creation, creator discovery and matching, applications and hiring in one place.
- Campaign workflow — briefing, messaging, file delivery, approvals and deadline management, end to end.
- Payment processing and campaign administration — funds applied to campaigns through your Brand balance, Creator payments handled for you, records kept.
- Support throughout the campaign — we respond to support requests promptly and facilitate communication when things need a nudge.
- Fair dispute handling — Get Blogged aims to resolve disputes fairly, considering the Brief, submitted evidence and communication from both parties before reaching a decision.
- A maintained, improving platform — we keep the marketplace running, keep it safe, and keep making it better.
2. Nature of the relationship
2.1 Marketplace platform
Get Blogged operates a marketplace platform that facilitates connections between Brands and Creators. Get Blogged is not an advertising agency, a media agency, a publisher, an editorial control point, a regulated intermediary or a fiduciary.
Get Blogged does not produce, edit, verify, endorse, approve or take editorial responsibility for any Content. Content is produced by independent Creators and is the responsibility of the Creator who produces it.
Note: Get Blogged is a technology marketplace rather than a creative agency — that's deliberate. It means Creators remain independent, you retain full control over campaign decisions, and you pay marketplace fees rather than agency retainers.
2.2 Not an agent or fiduciary
Get Blogged is not your agent, media buyer, fiduciary or advisor. Get Blogged does not represent your interests in negotiations with Creators, and does not act on your behalf save for the specific administrative functions described in this Brand Agreement.
2.3 You are responsible for your campaigns
You are responsible for:
(a) preparing complete, accurate and lawful Briefs;
(b) determining the usage rights you require and specifying them clearly in each Brief;
(c) reviewing and approving Content before publication where your Brief requires pre-approval;
(d) ensuring that any product information, claims, statements or supporting material you provide to Creators is accurate, substantiated and lawful;
(e) complying with all laws applicable to your advertising, marketing and use of Content, including consumer protection law, data protection law and the Applicable Advertising Rules.
3. Your warranties and undertakings
By registering as a Brand and by posting any Brief, you warrant, represent and undertake on a continuing basis that:
3.1 Authority
(a) you have full legal capacity and authority to enter into this Brand Agreement and each Brief;
(b) the person accepting this Brand Agreement on your behalf is duly authorised to do so;
(c) all information you provide during registration and throughout your use of the Platform is accurate, current and complete.
3.2 Briefs
(a) each Brief you submit is complete, accurate and lawful;
(b) each Brief clearly specifies the usage rights you require, in a manner that a Creator can understand and accept;
(c) all product information, statements, claims and supporting material you provide to Creators is truthful, substantiated and compliant with the Applicable Advertising Rules;
(d) you will not submit a Brief that requires a Creator to produce Content that is unlawful, defamatory, misleading, non-compliant with Applicable Advertising Rules or otherwise objectionable;
(e) you have all rights, licences and consents necessary to authorise the Content specified in the Brief, including in respect of any third-party trademarks, products, images or intellectual property.
3.3 Approval of Content
Where you approve Content produced under a Brief:
(a) the approval is your decision;
(b) you are responsible for determining that the Content is compliant with the Applicable Advertising Rules, is truthful, is substantiated, and is fit for your intended use;
(c) Get Blogged makes no representation, warranty or undertaking as to the compliance, quality or suitability of any Content, whether or not Get Blogged has provided administrative review or workflow tools in relation to the Content;
(d) approval by Get Blogged (in any capacity) does not amount to editorial or regulatory approval, and does not transfer responsibility for the Content to Get Blogged.
Why approval sits with you: Only you fully understand your legal requirements, regulatory obligations and brand risk — so final approval always remains with you. "Administrative review" means workflow tools, comments and moderation assistance provided for convenience; it helps campaigns run smoothly, but it doesn't replace your own legal and compliance review.
3.4 Use of Content
(a) you will use Content only within the usage rights granted by the Creator under the applicable Brief;
(b) you will not extend, sub-license or exploit Content beyond those usage rights without the Creator's written consent, obtained through the Platform;
(c) where the usage rights are time-limited, you will cease all use of the Content at the end of the licence period.
Example: You purchased usage rights for your website and your Instagram. You can't then run the content as TV advertising without extending your licence — agree the wider rights with the Creator through the Platform first, and the extension is priced and recorded properly.
3.5 Reputation
(a) you will not do anything that brings Get Blogged, any Creator or the wider marketplace into disrepute;
(b) you will not make disparaging public statements about Get Blogged or about any Creator engaged through the Platform.
4. Payments and Brand balances
4.1 Prepayment model
To engage Creators through the Platform, you must first fund your Get Blogged Brand balance. Funds added to a Brand balance are:
(a) held solely as a prepayment against future Creator engagements and Platform fees;
(b) not held on trust, in escrow, in a client money account or in any fiduciary capacity by Get Blogged;
(c) not a deposit and do not attract interest;
(d) held at your sole risk;
(e) not client money for the purposes of any regulatory regime.
Get Blogged is not a bank, an e-money issuer, a payment institution or an authorised person for the purposes of the Financial Services and Markets Act 2000. Get Blogged does not provide escrow services.
In plain terms: your Brand balance is simply pre-paid campaign credit held against future campaigns — like a prepaid account with any supplier. It isn't a regulated financial product or an escrow account, which is why the legal wording above has to say so precisely. Add funds when you're ready to use them, and they're applied to your campaigns through the normal hiring flow.
4.2 No refunds
All payments to Get Blogged and all funds added to your Brand balance are non-refundable, save where a refund is required by applicable law.
Without limitation, no refund will be given in respect of:
(a) funds added to your Brand balance that you have decided not to use;
(b) Platform fees, listing fees, subscription fees, or any other charges paid to Get Blogged;
(c) fees paid to a Creator once a Brief has been accepted by that Creator;
(d) any Brief that has been delivered, whether or not you are satisfied with the outcome;
(e) any Brief that you cancel after a Creator has been engaged;
(f) any change of mind, change of strategy, change of ownership, change of personnel, restructuring or corporate event on your side;
(g) any dissatisfaction with the volume, quality, nature, tone or sentiment of Creator applications, pitches or Content, given the inherently subjective nature of creative work;
(h) any campaign that under-performs against your commercial expectations, given that Get Blogged makes no representation or warranty as to the outcome of any campaign.
Why refunds are limited: creator work is custom work. Once a Creator has accepted a Brief, time has been committed and campaign resources allocated — the same reason any commissioned work becomes non-refundable once it's underway. Your statutory rights, where they apply, are always unaffected.
4.3 Chargebacks and reversals
Where you initiate a chargeback, payment reversal or dispute in respect of any payment to Get Blogged, and Get Blogged reasonably considers the chargeback to be unjustified, Get Blogged may:
(a) suspend your account until the chargeback is resolved;
(b) recover from you any fees, penalties or costs incurred by Get Blogged in connection with the chargeback, including bank fees and administrative time;
(c) recover any Creator fees that Get Blogged has already paid or committed to pay in reliance on the original payment;
(d) refuse to accept further payments from you or to reinstate your account until all amounts have been settled;
(e) refer the matter to a debt collection agency and recover its costs of doing so.
Why this exists: a chargeback raised after Creators have been engaged can leave creators unpaid and costs unrecoverable — the money has already gone to work. If something's wrong with a payment, contact support first; genuine errors get sorted without any of the above.
4.4 Use of Brand balance
You are responsible for using your balance. Get Blogged does not warrant that any specific Creator will be available, that any Brief will attract responses, or that any campaign will achieve any particular outcome.
What you can expect: our role is to provide access to relevant Creators and efficient campaign management — and the Platform shows you live creator reach and interest guidance as you build a campaign, so you can price your Brief to attract strong responses. Marketing results depend on many factors outside our control, which is why outcomes can't be guaranteed.
4.5 Dormant balances
Where your account remains inactive for 12 consecutive months (with no sign-ins, campaigns, top-ups or withdrawals), your balance may be treated as dormant. Get Blogged will send reminders to your registered email address starting from 10 months of inactivity. A single sign-in or activity resets the clock.
If, after 12 months of inactivity and reminders, the balance remains unclaimed, it may be forfeited to Get Blogged to cover the ongoing cost of administering dormant funds. You may contact support within 30 days of forfeiture to request a review, and Get Blogged will consider the matter in good faith. Get Blogged's decision on any review is final.
Note: we'll email you several times before any balance becomes dormant, giving you plenty of opportunity to log in and keep your account active — a single sign-in resets the 12-month clock. Dormancy is a last resort for genuinely abandoned accounts, not something an active Brand will ever encounter.
4.6 VAT and other taxes
All amounts payable by you are stated exclusive of VAT and any other applicable taxes, which are payable in addition at the prevailing rate.
4.7 No Get Blogged responsibility for Creator payment
Get Blogged facilitates payments to Creators but is not the debtor to any Creator. Get Blogged does not guarantee that any Creator will accept your Brief or complete work in a timely manner.
5. Content, rights and usage
5.1 Rights granted to you
Where a Creator accepts your Brief and produces Content, the Creator grants you a licence to use the Content on the terms specified in the Brief. You are responsible for reviewing the usage rights before submitting a Brief and for confirming that they meet your requirements.
Standard usage options offered by the Platform include:
(a) organic use limited to your owned content platforms;
(b) organic use across your owned content platforms and social channels;
(c) usage that includes the Creator posting on their own social channels with appropriate advertising disclosure;
(d) time-limited or indefinite usage as specified in the Brief;
(e) organic or paid amplification, subject to specific selection in the Brief.
Example — what usage rights look like in practice: Organic social: the Creator posts on their channels, you repost on yours. Website only: the content lives on your site and nowhere else. Paid ads: you can put media spend behind it. Group companies: your affiliates can use it too. Worldwide, unlimited: the broadest grant, priced accordingly. You choose exactly what rights you want to purchase — and the fee reflects the breadth of the grant.
5.2 Enterprise usage
If you require broader usage rights than the standard options (for example, usage across group companies or affiliates, usage in television or broadcast advertising, or exclusive rights), you must specify this in the Brief and pay the applicable Enterprise usage fees. You must not use Content in a manner beyond the granted usage rights.
When you need Enterprise rights — common examples: TV or broadcast advertising, Amazon or other retailer listings, retail packaging, paid Meta/Google campaigns at scale, franchise or licensee use, or multi-country campaigns. If your plans include any of these, specify Enterprise usage in the Brief from the start — it's far cheaper than extending later.
5.3 Ownership
Subject to the licence granted by the Creator, the Creator retains ownership of the Content. Where you require a full assignment of intellectual property rights in the Content, this must be specified in the Brief, agreed by the Creator, and priced accordingly.
5.4 Content quality and compliance is not warranted by Get Blogged
Get Blogged does not warrant the compliance, accuracy, quality, legality or fitness of Content. You accept Content produced by Creators at your own risk and are responsible for your own quality control and compliance review before publication.
6. Brand indemnity
You agree to indemnify, defend and hold harmless Get Blogged, its directors, officers, employees, agents, successors and assigns, from and against all losses, damages, costs, expenses, fines, penalties, awards, settlements, professional fees (including legal fees on a full indemnity basis) and other liabilities arising out of or in connection with:
(a) any breach by you of this Brand Agreement or the Terms of Use;
(b) any Brief you submit, including any inaccurate, misleading or unlawful product information, claim or supporting material provided to Creators;
(c) any use by you of Content beyond the rights granted by the Creator under the applicable Brief;
(d) any claim by a Creator, consumer, regulator or third party in connection with your use of the Platform, your Briefs or your use of Content;
(e) any tax liability arising from your use of the Platform;
(f) any chargeback, reversal or payment dispute you initiate that is subsequently determined to be unjustified.
This indemnity is uncapped and survives termination of this Brand Agreement and of your account.
What this means in practice: if your Brief was misleading, or content was used beyond the rights the Creator granted, and that causes legal or regulatory costs, you may be responsible for the resulting losses. Provide accurate product information, stay within the usage rights you purchased, and do your compliance checks before approving — and this clause should never touch you.
7. Limitation of Get Blogged's liability to you
7.1 Excluded liabilities
Nothing in this Brand Agreement excludes or limits Get Blogged's liability for death or personal injury caused by its negligence, for fraud, or for any liability that cannot lawfully be excluded.
7.2 Excluded losses
Subject to clause 7.1, Get Blogged is not liable to you for:
(a) any indirect, consequential, incidental, special or punitive loss;
(b) any loss of profits, revenue, business, opportunity, reputation, goodwill, anticipated savings or data;
(c) any loss arising from any Content, or from any act or omission of any Creator;
(d) any loss arising from a Brief not attracting responses, from a Creator declining a Brief, or from a Creator's failure to deliver;
(e) any loss arising from the compliance or non-compliance of any Content with Applicable Advertising Rules;
(f) any regulatory action taken against you in connection with Content approved by you;
(g) any loss arising from the unavailability of the Platform, technical issues, or interruption of any third-party service.
7.3 Overall cap
Subject to clauses 7.1 and 7.2, Get Blogged's total aggregate liability to you under this Brand Agreement, whether arising in contract, tort (including negligence), breach of statutory duty or otherwise, is limited to the total Platform fees you have paid to Get Blogged in the 6 months immediately preceding the event giving rise to the claim.
7.4 Position on approved Content
Where you have approved Content for publication (whether directly, via the Platform's workflow, or by allowing the deemed approval window to expire), you accept sole responsibility for that Content. Get Blogged has no liability to you in respect of any consequences of the publication of approved Content, including any regulatory investigation or enforcement action.
8. Suspension and termination
8.1 Termination by you
You may terminate this Brand Agreement at any time by closing your account. Any funds remaining in your Brand balance are subject to the refund position in clause 4.2 and the dormant balance position in clause 4.5.
8.2 Termination by Get Blogged
Get Blogged may suspend or terminate your account and this Brand Agreement at any time, at its sole discretion, with or without notice, including for:
(a) breach of this Brand Agreement or the Terms of Use;
(b) chargeback activity;
(c) submission of Briefs that Get Blogged reasonably considers unlawful, offensive or non-compliant;
(d) mistreatment of Creators;
(e) reputational risk to Get Blogged, to any Creator or to the marketplace;
(f) non-payment of amounts due to Get Blogged;
(g) any other reason Get Blogged reasonably considers appropriate.
Why these powers exist: they protect Creators, Brands and the integrity of the marketplace — they're how we keep bad actors out, which is what keeps the creator pool worth hiring from. For genuine misunderstandings, we'll normally contact you first; account action is the exception, not the default.
8.3 Consequences of termination
On termination:
(a) your right to use the Platform ends immediately;
(b) any Briefs in progress remain subject to the applicable payment obligations;
(c) the licences granted by Creators in respect of Content already delivered continue in accordance with their terms;
(d) the indemnity in clause 6, the payment and no-refund provisions in clause 4, and the liability provisions in clause 7 continue to apply.
9. Confidentiality
Each party will keep confidential the non-public information of the other party disclosed in connection with this Brand Agreement, including Creator applications, pitch materials, campaign data and reporting.
You acknowledge that certain information about a Creator (including their identity, portfolio and rate) may become known to you through the Platform. You will use such information only for the purpose of evaluating and engaging the Creator for a Brief, and not for any competing or extractive purpose.
10. Non-circumvention
For the duration of this Brand Agreement and for 12 months after termination, you will not:
(a) engage any Creator introduced to you through the Platform outside the Platform, where the intent is to avoid Platform fees;
(b) refer any Creator introduced through the Platform to any other agency, platform or third party for the purpose of engaging them off-Platform;
(c) use Platform data (including Creator lists, rate information or campaign data) to compete with Get Blogged.
Nothing in this clause prevents you from working with a Creator with whom you had a pre-existing relationship before the Creator was introduced to you through the Platform.
Why this exists: introductions are what the Platform provides — please continue working with Creators introduced through Get Blogged via the platform for 12 months. Note what this clause does not do: it doesn't stop you working with creators you already knew, and repeat campaigns with the same Creator through the Platform are actively encouraged.
11. Data protection
11.1 Personal data of Creators
Where you receive personal data of Creators through the Platform, you are a data controller in respect of that personal data. You will comply with all applicable data protection law in your handling of that personal data.
11.2 Data processing between you and Get Blogged
Where personal data is processed by Get Blogged on your behalf for the operation of the Platform, the arrangements set out in the Platform's Data Processing terms apply.
11.3 Personal data in Content
Where Content includes personal data of third parties (for example, individuals appearing in Creator content), you are responsible for compliance with data protection law in your use of that Content, including obtaining any necessary consents.
12. General
12.1 Amendments
Get Blogged may amend this Brand Agreement at any time by posting an updated version on the Platform. Your continued use of the Platform following any amendment constitutes acceptance.
12.2 Assignment
You may not assign, transfer or sub-license any of your rights or obligations under this Brand Agreement without Get Blogged's prior written consent. Get Blogged may assign, transfer or sub-license its rights and obligations freely, including to a purchaser of the Platform or of the Get Blogged business.
12.3 Notices
Notices to Get Blogged must be sent to the email address published on the Platform for support. Notices to you will be sent to the registered email address on your account.
12.4 Entire agreement
This Brand Agreement, together with the Terms of Use and each Brief you submit, constitutes the entire agreement between you and Get Blogged relating to your use of the Platform as a Brand.
12.5 Severance
If any provision is held invalid or unenforceable, that provision will be modified to the minimum extent necessary or, if that is not possible, severed. The remainder of this Brand Agreement continues in force.
12.6 No third-party rights
Save that any Creator engaged by you through the Platform may enforce clauses 3, 5 and 6 directly against you under the Contracts (Rights of Third Parties) Act 1999, no other person who is not a party to this Brand Agreement has any right to enforce any provision.
12.7 Enterprise contracts
Where you are an enterprise Brand and have entered into a separate written services agreement with Get Blogged, that separate agreement prevails over this Brand Agreement to the extent of any conflict.
12.8 Governing law and jurisdiction
This Brand Agreement is governed by the law of England and Wales. The courts of England and Wales have exclusive jurisdiction.
Common questions
Quick answers for readability — the clauses above are the binding version.
Can I edit a Brief after Creators have applied? Minor clarifications, yes; material changes to scope or usage rights should be agreed with applicants through the Platform, since Creators priced their pitch on the original Brief.
Can I increase usage rights later? Yes — agree the extension with the Creator through the Platform and it's priced and recorded properly (clauses 3.4 and 5.2).
Can I cancel a campaign? Before a Creator is engaged, yes. After acceptance, fees for that engagement are committed (clause 4.2) — time has been allocated to your work.
When are Creators paid? After you approve their submitted work (or the review window passes), from the funds you committed at hire. You'll never be chased separately by a Creator.
Can I work with the same Creator again? Absolutely — repeat campaigns through the Platform are encouraged, and the Platform makes rehiring straightforward.
What happens if content needs changes? Request amendments through the Platform before approving. Creators work to set correction windows, and we'll help facilitate if communication stalls.
Can I use content in paid advertising? Only if the Brief's usage rights include paid amplification (clause 5.1(e)) — select it when building the campaign, or agree an extension with the Creator later.
By registering as a Brand, or by posting any Brief, you confirm that you have read, understood and agree to be bound by this Brand Agreement.
We're committed to helping Brands build successful, long-term relationships with Creators. These terms exist to ensure campaigns run transparently, fairly and with clear expectations for everyone involved.