Traffic and enquiries increase for event photography business

Lucy

Lucy

A content creator for 12+ years; Lucy is also one of the co-founders of Get Blogged.

Traffic and enquiries increase for event photography business

A UK-based photography brand saw the COVID-19 pandemic and subsequent lockdowns as a challenge to grow their business. Usually thriving at corporate events, weddings, social and sporting events, this company wanted to expand its online presence with the help of bloggers.

With the help of Get Blogged, the business set about to expand its audience and brand recognition with link insertions, sponsored blog posts, and social media promotion. 

The reason why blogger collaborations were an attractive avenue for this brand was because of the huge influence our bloggers have over the buying power of their audience. Our bloggers are well known in their industry by fellow influencers, brands, and consumers alike. Their audiences trust their advice and brand recommendations so much so that it can have a hugely positive effect on referral traffic, search engine rankings, and customer reviews. 

Whilst the event photography site had a strong portfolio of backlinks already, working closely with our bloggers strengthened the portfolio and gave refreshed authority to a challenged industry offering. 

A direct increase of enquiries and traffic to the contact page was noted almost immediately and business has continued to grow consistently as new campaigns execute. 

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